Toward a Covenantal Model of Public Relations: Hindu Faith Communities and Devotional-Promotional Communication

The impact of increasing religious diversity in U.S. society has taken on added significance in recent years. This study, the first broad-based examination of religion and public relations, explores the nature of religion in the United States, its role in local community relations, and its public re...

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Bibliographic Details
Published in:Journal of media and religion
Authors: Tilson, Donn James (Author) ; Venkateswaran, Anuradha (Author)
Format: Electronic Article
Language:English
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Published: Routledge, Taylor and Francis Group [2006]
In: Journal of media and religion
Online Access: Volltext (Resolving-System)

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