Viewing Advertising through the Lens of Faith: Finding God in Images of Mammon
Various scholars have noted connections between traditional Protestantism and advertising in the United States. Not only did the two institutions inform one another as modern advertising emerged and matured, but, arguably, the two systems also exhibit parallel rhetorical formats and functions today....
| Auteur principal: | |
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| Type de support: | Électronique Article |
| Langue: | Anglais |
| Vérifier la disponibilité: | HBZ Gateway |
| Journals Online & Print: | En cours de chargement...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Publié: |
Equinox
[2006]
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| Dans: |
Implicit religion
Année: 2006, Volume: 9, Numéro: 1, Pages: 29-53 |
| Sujets non-standardisés: | B
United States
B Protestants B Protestantism B Implicit Religion B Advertising |
| Accès en ligne: |
Volltext (doi) |