The Lost Aisle: Selling Atlantis in the "Spiritual Supermarket"

In recent years, a number of commentators have discussed the emergence of a ?spiritual supermarket? within western societies, wherein, among a general ?deregulation? of the spiritual ?marketplace,? old and established spiritual ?products? have to increasingly compete with newer ones. In this article...

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Bibliographic Details
Main Author: Spencer, Wayne (Author)
Format: Electronic Article
Language:English
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Published: University of Saskatchewan [2003]
In: Journal of religion and popular culture
Year: 2003, Volume: 3, Issue: 1
Online Access: Volltext (Resolving-System)
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520 |a In recent years, a number of commentators have discussed the emergence of a ?spiritual supermarket? within western societies, wherein, among a general ?deregulation? of the spiritual ?marketplace,? old and established spiritual ?products? have to increasingly compete with newer ones. In this article, our aim is to discuss one manifestation of this phenomena; namely ?fringe? or ?alternative archaeology.? In particular, we intend to discuss the modern version of the Atlantis myth promoted by the British author, Graham Hancock, exploring in particular how it may be understood within the context of the contemporary ?spiritual supermarket.? 
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