Folk Temples and the Chinese Religious Economy
Temples in China participate in the competition for believers and are active playersin the religious economy. The managers of the most successful new temples engage instrategic decision making about marketing, promotion, innovation, and public activitiesto increase the visibility and appeal of their...
Authors: | ; ; |
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Format: | Electronic Article |
Language: | English |
Check availability: | HBZ Gateway |
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Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
[publisher not identified]
[2005]
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In: |
Interdisciplinary journal of research on religion
Year: 2005, Volume: 1, Pages: 1-29 |
Online Access: |
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