A university crisis provoked by an online class: a communications case study on a social media turbulence
In 2020, a Latin American university with a Catholic ethos suffered a crisis when the content of an online class on bioethics regarding homosexuality was posted on Twitter. This communications case study – in which names have been altered to protect confidentiality – describes the objective and subj...
| Authors: | ; ; |
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| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Taylor & Francis
2021
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| In: |
Church, Communication and Culture
Year: 2021, Volume: 6, Issue: 2, Pages: 327-359 |
| RelBib Classification: | CF Christianity and Science KAJ Church history 1914-; recent history KDB Roman Catholic Church ZG Media studies; Digital media; Communication studies |
| Further subjects: | B
Homosexuality
B Crisis Management B University B Social media B Bioethics B Catholic Church |
| Online Access: |
Volltext (kostenfrei) |
| Summary: | In 2020, a Latin American university with a Catholic ethos suffered a crisis when the content of an online class on bioethics regarding homosexuality was posted on Twitter. This communications case study – in which names have been altered to protect confidentiality – describes the objective and subjective circumstances of the case, how the problem evolved, how different stakeholders reacted, and what the University did in order to cope with the crisis. It also narrates what the University did in the post-crisis period to prevent something similar from happening again. The study concludes with a brief analysis of the main takeaways that this case could offer to University authorities and, in general, to managers and communicators in Church-related institutions. |
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| ISSN: | 2375-3242 |
| Contains: | Enthalten in: Church, Communication and Culture
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| Persistent identifiers: | DOI: 10.1080/23753234.2021.1967177 |