Capitalizing on children’s spirituality: parental anxiety, children as consumers, and the marketing of spirituality

Children’s spirituality has become a significant for‐profit enterprise in North American consumer culture. This article explores the marketing of children’s spirituality as an aspect of the larger construction of children as consumers in the context of late globalized capitalism. Playing off of pare...

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Bibliographic Details
Main Author: Mercer, Joyce Ann (Author)
Format: Electronic Article
Language:English
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Published: Taylor & Francis 2006
In: International journal of children's spirituality
Year: 2006, Volume: 11, Issue: 1, Pages: 23-33
Further subjects:B Consumerism
B Children and spirituality
B Globalized capitalism
B Commodification
Online Access: Volltext (lizenzpflichtig)