Religion, Opportunism, and International Market Entry Via Non-Equity Alliances or Joint Ventures
One challenge that globalization has brought to business is that firms, as they expand their market globally through cross-border alliances, need to deal with partner firms from countries of different religious background. The impact of a country’s dominant religion on its firms’ international marke...
Main Author: | |
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Format: | Electronic Article |
Language: | English |
Check availability: | HBZ Gateway |
Journals Online & Print: | |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
Springer
2008
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In: |
Journal of business ethics
Year: 2008, Volume: 80, Issue: 4, Pages: 771-789 |
Further subjects: | B
entry mode
B Transaction cost economics B Business Ethics B joint venture B Religion B Alliance B Opportunism |
Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |