Examining the Roles of Collectivism, Attitude Toward Business, and Religious Beliefs on Consumer Ethics in China

Chinese consumers comprise a unique subculture that exerts a considerable influence on the market and are treated as a collective group by researchers. However, few studies have examined the effects of collectivism and consumer attitudinal attributes on consumer ethics. Although the practice of reli...

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Bibliographic Details
Authors: Huang, Chun-Chen (Author) ; Lu, Long-Chuan (Author)
Format: Electronic Article
Language:English
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Published: Springer 2017
In: Journal of business ethics
Year: 2017, Volume: 146, Issue: 3, Pages: 505-514
Further subjects:B Religious Beliefs
B China
B Consumer ethics
B attitude toward business
B Collectivism
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