Communicating the Sacred: Varieties of Religious Marketing

This book explores marketing as a genuine component of religious traditions. It investigates the theme across a large historical and geographical area, and in a variety of expressions, ranging from 3rd BCE Maya stucco friezes, early Christian writings, and 9th CE Cambodian inscriptions, right down t...

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Bibliographic Details
Contributors: Hubina, Miloš (Editor) ; Chan, Francis S. M.. (Editor)
Format: Electronic Book
Language:English
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Check availability: HBZ Gateway
WorldCat: WorldCat
Fernleihe:Fernleihe für die Fachinformationsdienste
Published: New York Peter Lang Inc. , International Academic Publishers 2022
In:Year: 2022
Edition:1st, New ed.
Standardized Subjects / Keyword chains:B Religion / Marketing / Communication / History
Online Access: Volltext (doi)
Volltext (lizenzpflichtig)
Parallel Edition:Electronic