Public Relations in the Perspective of the Catholic Church in Poland
The issue of the use of marketing tools by religious organisations is a research problem because for moral reasons, churches declare that they do not use marketing communication explicitly. In religious circles, marketing tends to be associated with unethical practices, especially public relations,...
Authors: | ; ; |
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Format: | Electronic Article |
Language: | English |
Check availability: | HBZ Gateway |
Journals Online & Print: | |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
MDPI
2022
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In: |
Religions
Year: 2022, Volume: 13, Issue: 2 |
Further subjects: | B
Public relations
B Catholic Church B Marketing |
Online Access: |
Volltext (kostenfrei) Volltext (kostenfrei) |