Public Relations in the Perspective of the Catholic Church in Poland

The issue of the use of marketing tools by religious organisations is a research problem because for moral reasons, churches declare that they do not use marketing communication explicitly. In religious circles, marketing tends to be associated with unethical practices, especially public relations,...

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Bibliographic Details
Authors: Sulkowski, Lukasz (Author) ; Ignatowski, Grzegorz (Author) ; Seliga, Robert (Author)
Format: Electronic Article
Language:English
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Published: MDPI 2022
In: Religions
Year: 2022, Volume: 13, Issue: 2
Further subjects:B Public relations
B Catholic Church
B Marketing
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