Virgin Comics: Hindu Narrative Themes for a Cosmopolitan Audience
Virgin Comics (subsequently known as Liquid Comics and Graphic India) was founded in 2006 as a comic book publisher that aimed to market Indian comics to a global, cosmopolitan audience. This article focuses on their Shakti line, which draws upon Hindu narratives about gods, goddesses, and holy peop...
Main Author: | |
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Format: | Electronic Article |
Language: | English |
Check availability: | HBZ Gateway |
Journals Online & Print: | |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
University of Saskatchewan
2022
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In: |
Journal of religion and popular culture
Year: 2022, Volume: 34, Issue: 3, Pages: 172-189 |
Standardized Subjects / Keyword chains: | B
Liquid Comics (Corporations)
/ India
/ Hinduism
/ Comic strip
/ Interculturality
/ Intertextuality
/ Secularization
/ Globalization
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RelBib Classification: | AD Sociology of religion; religious policy AG Religious life; material religion BK Hinduism, Jainism, Sikhism KBM Asia ZG Media studies; Digital media; Communication studies |
Further subjects: | B
Cosmopolitanism
B Ramayan B Liquid Comics B Globalization B Transnationalism B Virgin Comics B Deepak Chopra B Hinduism B graphic India B India |
Online Access: |
Volltext (lizenzpflichtig) |
Summary: | Virgin Comics (subsequently known as Liquid Comics and Graphic India) was founded in 2006 as a comic book publisher that aimed to market Indian comics to a global, cosmopolitan audience. This article focuses on their Shakti line, which draws upon Hindu narratives about gods, goddesses, and holy people. In order to market these narratives, Virgin Comics unsettled them from their contexts using creative forms of transcultural intertextuality and secularizing apologetic. The resulting product illustrates the tensions of globalization in the early 2000s: optimism about a shrinking world together with the pressures of global financescapes and the harbingers of resurgent nationalisms. |
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ISSN: | 1703-289X |
Contains: | Enthalten in: Journal of religion and popular culture
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