"Dirty" Propaganda and The Church of Scientology: An Analysis of L. Ron Hubbard's Internal and External Propaganda Strategies

The Church of Scientology (COS) has been the subject of increased scrutiny in the media due to questionable practices, such as requiring payment for services, alleged abuses of members, and many more. Another questionable practice deserving of attention is the COS’s policies regarding negative press...

Full description

Saved in:  
Bibliographic Details
Main Author: Lonelodge, Sarah (Author)
Format: Electronic Article
Language:English
Check availability: HBZ Gateway
Fernleihe:Fernleihe für die Fachinformationsdienste
Published: ICSA 2022
In: International journal of coercion, abuse and manipulation IJCS
Year: 2022, Volume: 4
Further subjects:B Scientology
B Religion
B Propaganda
B Hubbard
B Press
Online Access: Volltext (doi)
Volltext (kostenfrei)
Volltext (kostenfrei)

MARC

LEADER 00000naa a2200000 4500
001 1843393298
003 DE-627
005 20230424092136.0
007 cr uuu---uuuuu
008 230424s2022 xx |||||o 00| ||eng c
024 7 |a 10.54208/1000/0004/002  |2 doi 
035 |a (DE-627)1843393298 
035 |a (DE-599)KXP1843393298 
040 |a DE-627  |b ger  |c DE-627  |e rda 
041 |a eng 
084 |a 0  |2 ssgn 
100 1 |a Lonelodge, Sarah  |e VerfasserIn  |4 aut 
245 1 0 |a "Dirty" Propaganda and The Church of Scientology  |b An Analysis of L. Ron Hubbard's Internal and External Propaganda Strategies 
264 1 |c 2022 
336 |a Text  |b txt  |2 rdacontent 
337 |a Computermedien  |b c  |2 rdamedia 
338 |a Online-Ressource  |b cr  |2 rdacarrier 
520 |a The Church of Scientology (COS) has been the subject of increased scrutiny in the media due to questionable practices, such as requiring payment for services, alleged abuses of members, and many more. Another questionable practice deserving of attention is the COS’s policies regarding negative press and apostate testimony. This study analyzes seven internal policy letters sent from the Hubbard Communications Office (HCO) to upper-level administrators within the organization. As I show in this article, these policy letters outlined specific strategies for use by upper-level COS administrators for both preventing and/or handling any press—what Hubbard deemed propaganda or entheta press—that cast Scientology in a negative light. I further analyze these policy letters as Hubbard’s internal communication with upper-level administrators. Following my analysis, I argue that this form of communication should be classified as “dirty” propaganda due to Hubbard’s role as founder and spiritual guide within Scientology. Though I borrow Hubbard’s term, I redefine “dirty” propaganda to refer to the communicative practices of a group leader who utilizes their position to manipulate their followers to take specific, often questionable, actions. Finally, I argue that such analyses of internal communications are critical in interpreting COS’s responses to negative press and examining the manipulation tactics used on those who do the bidding of group leaders. 
601 |a Propaganda 
601 |a Scientology 
601 |a Hubbard, L. Ron 
601 |a Strategie 
650 4 |a Scientology 
650 4 |a Propaganda 
650 4 |a Hubbard 
650 4 |a Religion 
650 4 |a Press 
773 0 8 |i Enthalten in  |t International journal of coercion, abuse and manipulation IJCS  |d Bonita Springs, Fla. : ICSA, 2020  |g 4(2022)  |h Online-Ressource  |w (DE-627)1749163381  |w (DE-600)3054817-2  |7 nnns 
773 1 8 |g volume:4  |g year:2022 
856 4 0 |u https://dio.org/10.54208/1000/0004/002  |x Resolving-System  |z kostenfrei  |3 Volltext 
856 4 0 |u https://drive.google.com/file/d/14wvZqWYe8WN17p7T_f7ZpVmmilzik4SS/view?usp=sharing  |x Resolving-System  |z kostenfrei  |3 Volltext 
856 |u https://doi.org/10.54208/1000/0004/002  |x doi  |3 Volltext 
951 |a AR 
ELC |a 1 
LOK |0 000 xxxxxcx a22 zn 4500 
LOK |0 001 4312833826 
LOK |0 003 DE-627 
LOK |0 004 1843393298 
LOK |0 005 20230424092136 
LOK |0 008 230424||||||||||||||||ger||||||| 
LOK |0 040   |a DE-Tue135  |c DE-627  |d DE-Tue135 
LOK |0 092   |o n 
LOK |0 852   |a DE-Tue135 
LOK |0 852 1  |9 00 
LOK |0 935   |a ixzs  |a rwrk 
OAS |a 1 
ORI |a SA-MARC-ixtheoa001.raw 
REL |a 1 
STA 0 0 |a Propaganda,Political propaganda,Religion,Religion in literature,Religions,Religion,Scientology 
STB 0 0 |a Propagande,Religion,Religions,Religion,Scientologie 
STC 0 0 |a Cientología,Propaganda,Religión,Religión,Religión 
STD 0 0 |a Propaganda,Religione,Religione,Religione,Scientology 
STE 0 0 |a 宗教,宗教,宣传,政治宣传,山达基,基督教科学派 
STF 0 0 |a 宗教,宗教,宣傳,政治宣傳,山達基,基督教科學派 
STG 0 0 |a Cientologia,Propaganda,Religião,Religião 
STH 0 0 |a Пропаганда,Религия,Религия (мотив),Сиентология 
STI 0 0 |a Θρησκεία,Θρησκεία (μοτίβο),Προπαγάνδα,Σαηεντολογία,Scientology 
SUB |a REL 
SYE 0 0 |a Politische Propaganda , Religion,Mystik,Mythologie