Psychologie und Massenkommunikation: Planung, Durchführung und Analyse öffentlicher Beeinflussung

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Bibliographic Details
Main Author: Hoffmann, Hans-Joachim
Format: Print Book
Language:German
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Published: Berlin [u.a.] De Gruyter 1976
Edition:1. Aufl.
Series/Journal:De-Gruyter-Lehrbuch
Standardized Subjects / Keyword chains:B Mass media / Population / Influence
B Mass media / Psychology
B Communication / Psychology / Mass media
B Mass media / Advertising psychology
Further subjects:B Kommunikationsmittel
B Communication science
B Social psychology
B Psychology
B Mass Media
B Mass media
B Propaganda
B Public opinion
Online Access: Inhaltsverzeichnis (Verlag)
Description
ISBN:3110066211