Religious Marketing - a means of satisfying parishioners’ needs and determining their loyalty
Religious marketing is a process of making decisions related to what should and should not be done so that the church could fulfill its mission and serve the parishioners. Religious marketing focuses upon the way the parishioners behave and their satisfaction, because these aspects are very importan...
| Published in: | Journal for the study of religions and ideologies |
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| Main Author: | |
| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
CEEOL
[2015]
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| In: |
Journal for the study of religions and ideologies
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| RelBib Classification: | AA Study of religion AG Religious life; material religion KDF Orthodox Church |
| Further subjects: | B
Orthodox Church
B Quality B Satisfaction B Loyalty B religious marketing B parishioner |
| Online Access: |
Volltext (kostenfrei) |