Zur religiösen Codierung moderner Ernährung: Ayurvedische Koch- und Ernährungsbücher als Lebensratgeber
The article surveys German-language ayurvedic cooking and nutrition books from 1990 until today. The semantic analysis reveals a market diversification that corresponds to the following categories: health, diet, spirituality, and individualism. These are main attractors of Ayurveda along with its pr...
| Published in: | Zeitschrift für Religions- und Geistesgeschichte |
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| Main Author: | |
| Format: | Electronic Article |
| Language: | German |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Brill
2005
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| In: |
Zeitschrift für Religions- und Geistesgeschichte
Year: 2005, Volume: 57, Issue: 3, Pages: 243-264 |
| Online Access: |
Volltext (Verlag) Volltext (kostenfrei) Volltext (kostenfrei) |
| Rights Information: | InC 1.0 |
| Parallel Edition: | Non-electronic
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| Summary: | The article surveys German-language ayurvedic cooking and nutrition books from 1990 until today. The semantic analysis reveals a market diversification that corresponds to the following categories: health, diet, spirituality, and individualism. These are main attractors of Ayurveda along with its promises of holistic balance and cosmological integration. Because this development can be interpreted as a reaction to the Western scientific formation of “Ayurveda” within popular life advice literature, this essay uses the concept of reflexive nutrition as derived from M. Stausberg’s reflexive ritualization (ZRGG 1/2003). Furthermore, the success of these books indicates an absence of Christian dietetics in Germany’s religion landscape. |
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| ISSN: | 1570-0739 |
| Contains: | In: Zeitschrift für Religions- und Geistesgeschichte
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| Persistent identifiers: | DOI: 10.1163/1570073054396000 DOI: 10.15496/publikation-72806 HDL: 10900/131448 |