Comparative Pricing Analysis of Mecca's Religious Tourism

This study compares the costing practices of three religious tourists groups. Specifically, the study compares the costs of Islamic religious tourism to Mecca among three groups: 1) Indonesia and India, 2) Lebanon and Tunisia, 3) Dubai and Qatar. The selection of the three groups was based on the fo...

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Bibliographic Details
Published in:The international journal of religious tourism and pilgrimage
Authors: Ladki, Said (Author) ; Mazeh, Rayan (Author)
Format: Electronic Article
Language:English
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Published: Dublin Institute of Technology [2017]
In: The international journal of religious tourism and pilgrimage
Standardized Subjects / Keyword chains:B Indonesia / Lebanon / Tunisia / Dubai / Katar / Hajj / Pauschalpreis / Tourism industry / Turnover (Business)
RelBib Classification:AD Sociology of religion; religious policy
BJ Islam
KBL Near East and North Africa
KBM Asia
ZA Social sciences
Further subjects:B Mecca
B tour packages
B Cost
B Religious Tourism
B Hajj and pilgrimage
Online Access: Volltext (doi)
Volltext (kostenfrei)
Description
Summary:This study compares the costing practices of three religious tourists groups. Specifically, the study compares the costs of Islamic religious tourism to Mecca among three groups: 1) Indonesia and India, 2) Lebanon and Tunisia, 3) Dubai and Qatar. The selection of the three groups was based on the following principle: Group 1: Represents the most populated and less affluent Islamic countries. Group 2: Represents the less affluent Arab States with moderate income Group 3: Represents the richest Arab Islamic countries in the world. Results indicate that countries with wealthy economies charge much higher prices for Hajj packages than those with moderate economies. However, the overall Hajj revenue is the highest ($940 millions) in the most populated Islamic countries (Indonesia). But for wealthy economies (Dubai) even though it's ranked as the fifth in the number of pilgrims, its revenues ($220,433,572) are high enough to be in the third place. Operators' pricing schemes fall into three independent categories: Competition-based Pricing, Consumer-based Pricing and Cost-based Pricing.
ISSN:2009-7379
Contains:Enthalten in: The international journal of religious tourism and pilgrimage
Persistent identifiers:DOI: 10.21427/D76Q7Z