The Autothemataludicization Challenge: Spiritualizing Consumer Culture Through Playful Communal Co-Creation

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Bibliographic Details
Authors: Kozinets, Robert V. 1964- (Author) ; Sherry, John F. (Author)
Format: Print Article
Language:English
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Published: 2013
In: Consumption and spirituality
Year: 2013, Pages: 242-266