The Cultural Matrix of the Online Hindutva Discourse in India

The promise of ‘Digital India’ has, on the one hand, supplied a new vocabulary of political participation, and, on the other hand, consolidated techniques of statist control. Taking off from here, this article examines the constituency of the Hindutva discourse online, and how the performativity of...

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Bibliographic Details
Published in:Religions of South Asia
Main Author: Ray, Avishek 1985- (Author)
Format: Electronic Article
Language:English
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Published: Equinox 2019
In: Religions of South Asia
Year: 2019, Volume: 13, Issue: 1, Pages: 99–113
Standardized Subjects / Keyword chains:B India / Hinduism / Fundamentalism / Online media / Cultural institution / Publicity / Discourse
RelBib Classification:AD Sociology of religion; religious policy
AF Geography of religion
BK Hinduism, Jainism, Sikhism
KBM Asia
ZG Media studies; Digital media; Communication studies
Further subjects:B Digital Hindu
B Hindutva
B (Counter)Public Sphere
B Balkanization
B Digital India
B Filter Bubble
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Summary:The promise of ‘Digital India’ has, on the one hand, supplied a new vocabulary of political participation, and, on the other hand, consolidated techniques of statist control. Taking off from here, this article examines the constituency of the Hindutva discourse online, and how the performativity of Hindutva reconfigures the digital public sphere. It seeks to understand: How do the ideologues of Hindutva territorialize certain online spaces? How does the Internet equip them with new imaginations and vocabulary of political partisanship? How does this provoke the political Other—the counterpublics—against which their identity is recast and amplified? These three questions constitute the central problematic of the article.
ISSN:1751-2697
Contains:Enthalten in: Religions of South Asia
Persistent identifiers:DOI: 10.1558/rosa.18332