New religious movement responses to COVID: Frame alignment strategies and social context

New religious movements (NRMs) have responded to the COVID-19 pandemic in diverse ways, ranging from closely following mainstream public health recommendations to explicit rejection of such guidance. This article considers the manner in which NRMs have responded to the pandemic through analysis of g...

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Bibliographic Details
Published in:Approaching religion
Main Author: Zeller, Benjamin (Author)
Format: Electronic Article
Language:English
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Published: [publisher not identified] 2021
In: Approaching religion
Year: 2021, Volume: 11, Issue: 2, Pages: 62-81
Standardized Subjects / Keyword chains:B New religion / COVID-19 (Disease) / Pandemic / Adaptation / Society / History 2020-2021
RelBib Classification:AD Sociology of religion; religious policy
AZ New religious movements
TK Recent history
Further subjects:B frame alignment
B New Religious Movements
B ISKCON
B Shincheonji
B NRM
B QAnon
B Social norms
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Description
Summary:New religious movements (NRMs) have responded to the COVID-19 pandemic in diverse ways, ranging from closely following mainstream public health recommendations to explicit rejection of such guidance. This article considers the manner in which NRMs have responded to the pandemic through analysis of groups’ ideological alignment with their host societies’ cultural and social frames. Extending the Bromley-Melton (2012) model of social alignment and the Rochford (2018) approach of frame alignment, the response of these NRMs must be contextualized in regard to alignment with broader social frames. The article considers specific cases of NRMs in South Korea, India, and the United States and posits that no single model can encompass NRM responses to the pandemic, but that multiple social factors provide guidance for understanding why and how NRMs responded to the COVID-19 pandemic.
ISSN:1799-3121
Contains:Enthalten in: Approaching religion
Persistent identifiers:DOI: 10.30664/ar.107731