Religion and the Rhetoric of the Mass Media

Using content-analytic procedures, the authors investigate how American religion has been defined, described, and given "social reality" via mass communication. Six hundred and forty-eight religion sections appearing in Time magazine between 1947 and 1976 were analyzed in several ways. Sta...

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Bibliographic Details
Published in:Review of religious research
Authors: Hart, Roderick P. (Author) ; Turner, Kathleen J. (Author) ; Knupp, Ralph E. (Author)
Format: Electronic Article
Language:English
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Published: Springer 1980
In: Review of religious research
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Summary:Using content-analytic procedures, the authors investigate how American religion has been defined, described, and given "social reality" via mass communication. Six hundred and forty-eight religion sections appearing in Time magazine between 1947 and 1976 were analyzed in several ways. Statistical treatment of the data revealed that (1) religion is depicted as a conflict-ridden human enterprise, (2) denominational stereotypes and geographical biases affect media coverage of religion, and (3) media-based portrayals of religion differ sharply from demographic and sociological facts. Five conventional explanations of these data are discussed, but a sixth--a rhetorical understanding of mass communication activities--is preferred.
ISSN:2211-4866
Contains:Enthalten in: Review of religious research
Persistent identifiers:DOI: 10.2307/3509807