Wie Werbung wirkt: Erkenntnisse des Neuromarketing
| Main Author: | |
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| Contributors: | |
| Format: | Print Book |
| Language: | German |
| Subito Delivery Service: | Order now. |
| Check availability: | HBZ Gateway |
| WorldCat: | WorldCat |
| Interlibrary Loan: | Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany) |
| Published: |
Freiburg Berlin München
Haufe
2008
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| In: | Year: 2008 |
| Edition: | [Nachdr.] |
| Standardized Subjects / Keyword chains: | B
Advertising effects
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| Further subjects: | B
Marketing
Psychological aspects
B Advertising Psychological aspects B Motivation research (Marketing) |
| Item Description: | Literaturverz. S. 191 - 195 |
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| Physical Description: | 195 S., Ill., graph. Darst., 24 cm |
| ISBN: | 3448072516 |