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Religions as brands
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Religions as brands: new perspectives on the marketization of religion and spirituality
Routledge 2018
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Religions as brands: new perspectives on the marketization of religion and spirituality
Routledge 2016
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Religions as brands: new perspectives on the marketization of religion and spirituality
Ashgate 2014
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Religions as brands: new perspectives on the marketization of religion and spirituality
Stolz, Jürgen (Author)
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Usunier, Jean-Claude (Author)
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Religions as brands, (2014), Seite 3-25
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RelBib Classification
[Unassigned]
100.0%
Call number
600 - Technology (Applied sciences)
2
100 - Philosophy & psychology
1
Subject (keyword)
Branding (Marketing)
3
Marketing
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Religion
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Spirituality
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Consumption (Economics)
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Author
Usunier, Jean-Claude 1951-
3
Stolz, Jörg 1967-
2
Stolz, Jürgen
1
Usunier, Jean-Claude
1
Publisher
Ashgate
2
Routledge
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