Exploring the effects of an Islamic branding strategy for non-food products in Indonesia

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Bibliographic Details
Authors: Sari, Dessy Kurnia (Author) ; Suziana, Suziana (Author) ; Games, Donard (Author)
Format: Electronic/Print Article
Language:English
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Published: Inderscience Enterprises Ltd 2019
In: International journal of islamic marketing and branding
Year: 2019, Volume: 4, Issue: 2, Pages: 131-145
Further subjects:B Aufsatz in Zeitschrift
Online Access: Volltext (doi)